Every day, we create around 2.5 quintillion bytes of data. While the world’s becoming increasingly digital, there’s still a need for hard copies of documents and associated stationery. And this is an area for your business to shine!
For example, instead of printing your letters and invoices on plain paper, consider branded stationery instead. While it’ll admittedly cost you more money, it’ll definitely pay off in the long run.
Not convinced? Then keep reading. Below are 4 ways that your business can benefit from branded stationery.
1. It Keeps You Top of Mind
Whether you print out documents on branded stationery or give out blank ones as gifts, it’ll keep your business top of mind. Whenever clients see the document on their table or grab that branded pen to sign something, they’ll be reminded of your business.
As a result, this can lead to them being repeat customers and/or referring you to their friends and family. Even if they’re not customers just yet, when they’re ready, they’ll remember your brand name before your competitors’! This ensures they’ll give you a call when the time’s right.
2. It Looks More Professional
If you’re handed a piece of paper with no branded letterhead, wouldn’t it make you suspicious? At the very least, you’d think it wasn’t very professional looking on the company’s part.
Investing a little money on branded business stationery will be worth it when you make a lasting impression. In fact, you’ll quickly consider it one of your business essentials!
3. It’s Free Marketing
Stationery items are easy to carry around and give out. Whether you’re meeting a client or doing a trade show, you can hand these out to those who are interested.
They’ll then go on to use that pad of paper or pen for everyday things. For example, they’ll jot down notes and hand the branded notepad paper to a friend. And voila, you’ve got free marketing!
4. It Shows Your Attention to Detail
Online documents are easy to create, as you only need to worry about the file itself. But with stationery, you’ll need to examine things like the quality of the paper, ink, springs, etc. to ensure you’re giving people top-quality items.
Branded stationery can give people a taste of what’s to come if they choose your company. When they see your attention to detail, it’ll make an excellent first impression.
Get Branded Stationery for Your Business
As you can see, branded stationery is a fantastic way to improve business branding. Not only will people remember your company name better, but you’ll also create documents that look more professional. And because they’ve got physical items from you, your clients will have an easy reference to give out should their social network request one.
So do yourself a favor and get corporate stationery. You’ll see business soar if you do!
For more on business marketing, have a look at our other articles now.